Defining a strategy, brand system and concept design for scale
- London Diabetes Centre
- Healthcare
- Strategy Director, Design Director
The London Diabetes Centre is a specialist provider of world class diabetes care. The project focused on understanding the evolving needs of patients while preparing the organisation for long term growth and a more cohesive digital presence.
To position The London Diabetes Centre for UK and international growth by creating a patient centred brand strategy and translating it into a connected digital experience supported by clear, scalable guidelines.
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